Archive for the ‘Internet’ Category

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Marketing in Africa

June 15, 2009

An interesting topic from whiteafrican about interactive marketing in Africa. 

Marketing strategies which are becominng obsolete in the old continent are still working in Africa.

But the poor quality of the bandwidth is obstructing the population to acces the internet.

How many african touristic place get an websites?

and those which get one don’t invest in the quality of the services their online plattform.  It’s tricky for tourists to take a trip to somewhere they don’t know how it coud look like.

The policies to access the new tech in our continent should be reformed/renewed. 

Not only touristic institutions are concerned by this marketing strategies. It’s exactly the same when you’re looking for videos or music your favored singer or for the african diaspora when it’s need informations from their homeland.

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Doomedo: Text the world

May 28, 2009

After Maelys (A very great project) Ti’ Aya has launched a new product named Doomedo to allow internet cafe users in Africa to text the world . 

I think it’s a good stuff…but i have to say it would be cooler if one can send the sms with the mobile phone.  Something like send sms to doomedo and doomedo send it to your contacts where ever it is.

Ok..Ok but how much would pay the users for this service. Because I think if someone buy an hour for internet connection to 300 F CFA. Buy SMS is an additional costs. How is he ready pay to send a SMS to his contacts worldwide. And How much would he pay to text from his mobile phone?

Some people would argue the connection’s time remains for a later use and it have not so much to do with the Doomedo service. But without the Internet cafe the user can’t use Doomedo.

The others would say send sms is interactive thing and should’nt be involve Internetcafe usage. But for we the BIG question is how much the users are ready to pay for this interactivity?

I don’t know what the business model for Doomedo is, it’s would be interesting to know how Ti Aya want to manage that.

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In Developing Countries, Web Grows Without Profit

May 12, 2009

By New York Times

An article from the NYT about the non-profit from web company in developing countries

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L’urgence d’un Point d’échange Internet au Cameroun

May 8, 2009

By Edouard Tamba

INFRASTRUCTURES

Le gouvernement camerounais a donné quitus pour la mise en place d’un point d’échange Internet. Une solution technique permettant de gagner en temps, en coûts, en sécurité et en autonomie

Les ministères et autres institutions de la République du Cameroun sont sur Internet. Il y est désormais possible d’obtenir des formulaires et autres renseignement depuis un domicile, un bureau ou un cybercafé. Si l’opération semble relativement facile et rapide, elle est plus lente et plus chère d’un point de vue comparatif. Et pour cause, lorsque l’internaute basé à Yaoundé sollicité un document dans un ministère à côté, sa requête va d’abord passer par un point de connexion international. C’est depuis ce point que son ordinateur et le serveur qu’il sollicite seront connectés. Un peu comme à l’époque où de Yaoundé, il fallait appeler Paris pour obtenir un correspondant à Douala par téléphone. A ce propos, l’Union internationale des Télécommunications affirme qu’en « Afrique, 7 connexions sur 10 transitent par l’Europe ou les Etats-Unis ».

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